I wanted to clear up the confusion myself.
Before writing, I checked official press releases, corporate filings, and reputable news sources.
Many social posts casually claim “Kevin Hart owns Fabletics,” but that’s not the full story.
Here’s what I found.
Aspect | Details |
---|---|
Founded | 2013 |
Founders | Adam Goldenberg, Don Ressler, Ginger Ressler (with Kate Hudson joining early as a co-founder and creative partner) |
Parent Company | TechStyle Fashion Group |
Fabletics started as a women’s activewear subscription brand and later expanded into men’s lines and retail stores worldwide.
Kevin Hart joined in 2020, when Fabletics launched Fabletics Men.
Sources:
It helps to separate different levels of ownership:
Type of Ownership | Applies to Hart? | Why |
---|---|---|
Sole/Full Ownership | ❌ No | TechStyle Fashion Group controls the company. Hart does not hold a majority or controlling stake. |
Equity Partner/Investor | ✅ Yes | He invested in Fabletics Men and shares in profits. |
Brand Ambassador & Creative Voice | ✅ Yes | He codesigned collections and leads campaigns. |
So while Hart has skin in the game, he does not own Fabletics outright.
If you’re a consumer, investor, or journalist, here’s my simple checklist (the same one I used for this article):
Following these steps prevents confusion between celebrity partnerships and corporate ownership.
Q1: Is Kevin Hart a co-founder of Fabletics?
No. The company was founded in 2013 by Adam Goldenberg, Don Ressler, and Ginger Ressler, with Kate Hudson as an early partner.
Q2: Does Kevin Hart design Fabletics clothes?
He collaborates on the men’s line, providing input on fit and style.
Q3: Could Kevin Hart eventually own more?
Potentially—if he increases his equity or buys controlling shares. But there’s no public indication of such a move.
If you’re inspired by Fabletics’ activewear success and want to launch your own label,
FuKi Yoga can help.
We specialize in custom yoga and activewear manufacturing for international brands, offering:
From design to final delivery, FuKi Yoga empowers you to create premium activewear that stands out—just like Fabletics.